The Bread Is Famously Good, but It Killed McDonald's - New York Times

The Bread Is Famously Good, but It Killed McDonald's - New York Times: "'What took place was a small war between us and McDonald's,' said Onofrio Pepe, a retired journalist who founded an association here devoted to local delicacies. 'Our bullets were focaccia. And sausage. And bread. It was a peaceful war, without any spilling of blood.'"